Now that the Philippine election day is next week, would social media have an impact in informing, and mobilizing voters? Or convince them to vote for a certain candidate? Social media was a game-changer in the 2016 elections according to the Asia Foundation, where it sparked political discourse never seen in the country’s election history. I now have my doubts about the social media engagement leading to the 2016 election after Facebook’s recent removal of accounts with coordinated inauthentic behavior.
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