AFTER nearly two years of overcoming hurdles — from establishing a local subsidiary to securing dealership partnerships — Omoda & Jaecoo (OJ) has finally made its official entry into the Philippine market.

Following its first announcement in 2023, the brand celebrated its long-awaited launch on Feb. 18, 2025, at the BGC Art Center in Taguig. The special event, attended by the brand's global executives and local media, marked a significant milestone in its journey and set the stage for a new era in automotive innovation under the theme 'Born Global, Born Unique.'