MINDFUL, sustainable and intentional purchase decisions can help a consumer pivot to green living. A good starting point for this lifestyle change is sustainable self-care by adopting a clean beauty regimen.

Clean beauty refers to products formulated without harmful or toxic ingredients. It emphasizes using natural, nontoxic components and adhering to ethical practices, including cruelty-free testing and eco-friendly packaging. For today's discerning consumers, clean beauty is about feeling good inside and out, knowing that their products align with personal values and global sustainability goals.

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