AS the season of love coincides with the onset of the national election campaign, politicians are vying to win over the hearts of voters ahead of the May polls. The official campaign period commenced on Feb. 11, 2025, marking the start of a 90-day race for 65 senatorial candidates and 155 party-list groups.
Candidates' platforms often revolve around familiar themes — livelihood, food security, health care, women's rights and youth empowerment — accompanied by accusations of corruption against rivals. Filipinos have become inundated with these narratives, leading to a sense of desensitization.
