THE Philippine automotive industry is on the brink of making history, with total vehicle sales in 2024 reaching 486,206 units. Analysts predict this number will likely exceed 500,000 units once final reports are tallied, including figures from new entrants like Chinese as well as trucks and bus manufacturers. This would be the first time the country's automotive sales have crossed the half-million mark in a single year, highlighting the market's resilience and evolving dynamics.
According to data from the Philippine Automotive Dealers Association (PADA), sales were buoyed by strong performances from established giants such as Toyota, Mitsubishi, Ford, Nissan and Suzuki. Emerging competitors like MG also made notable contributions. Here's how the top 10 automotive brands fared in 2024.