THE Toyota Tamaraw, a name known for toughness, versatility, and reliability, is back on Philippine roads after 20 years. First launched in 1976, the Tamaraw became a favorite among Filipino families, businesses, and public transport operators. Its 2024 return opens a new chapter for this well-loved vehicle.

Toyota Motor Philippines (TMP) introduced the Next Generation Tamaraw in a grand event held in eight locations nationwide, including Makati, Quezon City, Pasay, Pampanga, Laguna, Cebu, Davao, and Cagayan de Oro. The event was also streamed live online, reaching audiences across the country.