UK bans daytime TV ads for cereals, muffins and burgers

By Agence France-Presse

Dec 05, 2024 2:35 pm

LONDON, United Kingdom — The UK government is banning daytime TV adverts for sugary foods like granola and muffins in its battle against child obesity, branding such popular items as junk food.

Under measures unveiled on Tuesday, ads showing 'less healthy' food and drinks will only be allowed to be aired after the 9:00 pm watershed from October next year.

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