Campaign Builds on Small Business Saturday® Momentum, Encourages Shopping Small All Holiday Season Long

WASHINGTON, Dec. 02, 2024 (GLOBE NEWSWIRE) -- Today, Administrator Isabel Casillas Guzman, head of the U.S. Small Business Administration (SBA) and the voice in President Biden's Cabinet for America's 34 million small businesses, ushered in the SBA's second-ever Season of Small Business campaign with the following statement:

"In the last four years, America has seen unprecedented entrepreneurialism with a record 20 million business applications filed since President Biden took office. These businesses span all industries and geographies. They are run by individuals of all backgrounds and experiences. Yet they are united by a singular belief in what is possible. As the President often says, every small business application represents an act of hope - and during the Season of Small Business, that hope shines especially bright.

"Compared to the world's economies, America has also seen continued strength in consumer spending throughout the last four years - and we are expecting this important holiday season to deliver even higher spending levels than last year's impressive $955.6 billion. The holidays are the busiest time of the year for so many small businesses that rely on the surge to meet their annual revenue goals. Whether you're shopping for gifts online from a family-owned boutique or warming up over a hot cocoa at a local cafe, two-thirds of every dollar spent at a small business goes back into your community. As families across America gather together to enjoy this special time of year, the SBA encourages everyone to power their dollars with local impact by shopping, dining, and entertaining small throughout the Season of Small Business.”

Small businesses are a crucial part of local economies and communities - they are responsible for more than 40% of America's economic output and two-thirds of net new jobs.  In the last four years, there has been a Small Business Boom with more than 20 million new business applications nationwide - a record high for any single presidential term.

For more information about the SBA's Season of Small Business campaign, visit www.sba.gov/SeasonOfSmallBusiness. To learn more about the SBA's loan programs, financial assistance, and other services, visit www.sba.gov.

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About the U.S. Small Business Administration

The U.S. Small Business Administration makes the American dream of business ownership a reality. As the only go-to resource and voice for small businesses backed by the strength of the federal government, the SBA empowers entrepreneurs and small business owners with the resources and support they need to start, grow or expand their businesses, or recover from a declared disaster. It delivers services through an extensive network of SBA field offices and partnerships with public and private organizations. To learn more, visit www.sba.gov.

CONTACT: SBA HQ Press Team

U.S. Small Business Administration

press_office@sba.gov