TODAY, education continues to be the cornerstone of every child's future. But the reality is that without the right resources and support, even the brightest potential can go unrealized. Because of this urgent need and commitment to championing education, McDonald's Philippines launched ReClassified — a collaborative private-public initiative that saw the purposeful transformation of furniture and fixtures from the fast-food giant's renovated stores into much-needed functional school equipment. By breathing new life into chairs, tables, and other items from over 70 store renovations, McDonald's continues to help in the reshaping of the future of Filipino students. In its launch year alone, the initiative successfully turned over a total of 200 chairs to Marikina's Leodegario Victoriano Elementary School and San Roque Elementary School, Sta. Rosa Elementary School in Laguna, and Mambaling Elementary School in Cebu. ReClassified expanded its reach this 2024 to even more schools, with cabinets and teachers' tables now added. Among the recipients were four schools in Isabela: Cauayan North Central School, Villa Verde Primary School, Ilagan East Special Education Integrated School and Bagnos Elementary School in Alicia. ReClassified is now looking at reaching at least five more classrooms in Zamboanga by next year and providing its support beyond the 1,500 students who have already benefited from the program. At the heart of ReClassified is the drive to demonstrate how innovation — when combined with the right resources, partners and commitments — can effectively address societal needs.
