THE electric vehicle (EV) revolution is underway, but so far, it has largely been confined to the sedan, SUV, and crossover segments. Pickup trucks have mostly stayed off the grid — until now. But at the 9th Philippine International Motor Show, Changan dared to defy convention by introducing one.Changan's Hunter Reev is entering the Philippine market as the first range-extended EV pickup. For anyone who needs the capabilities of a truck but has been waiting for an electric option, the Hunter Reev is a game-changer. It must be noted, however, that this pickup is geared more toward overlanding than hardcore off-roading like the more powerful, fuel-powered versions. Still, it's certainly capable of going off the road.First, let's discuss the concept of a range-extended EV, especially in a pickup. Unlike traditional fully electric vehicles that rely solely on batteries, the Hunter Reev combines an electric drivetrain with a small gasoline generator that recharges the battery when needed. This setup cleverly bridges the gap between electric power and the range limitations that can come with it. You get the lower emissions, quiet operation, and instant torque of an EV, along with the reassurance of a backup fuel source when far from charging infrastructure — a practical solution for the Philippines, where charging stations are still sparse outside urban areas. Notably, models like the BYD Sealion and BAIC B30 are already available, but the Hunter Reev brings something new.The Hunter Reev impresses not only with its powertrain but also with its design and tech features. Changan has crafted a bold, modern look that can hold its own among the industry's major players. With a rugged stance, athletic proportions, and aggressive front fascia, it looks every bit like a high-end pickup on the road. It has a premium craftsmanship often missing in budget-oriented pickups, making the Hunter Reev a refreshing sight.Inside, the cabin feels like it belongs in an upscale SUV rather than a workhorse. Changan has equipped the Hunter Reev with features typically reserved for luxury vehicles, such as a large touchscreen infotainment system, leather-trimmed seats, and high-quality materials throughout. There's ample space for both passengers and cargo, so it balances comfort with utility. This truck doesn't sacrifice passenger experience for toughness, making it an appealing option for families seeking a rugged ride that also works for daily use.Perhaps the most exciting aspect is what the Hunter Reev represents: a bold step into uncharted territory as the first EV pickup in the country. For years, the idea of an electric truck seemed far-fetched in the Philippine market. Limited infrastructure and the high price of EVs made it seem like such a vehicle was still a long way off. Yet, Changan has defied expectations with an accessible price point for the Hunter Reev.However, it's not without challenges. The Hunter Reev is pioneering a market that remains unfamiliar to many. Range anxiety could be a concern for potential buyers unfamiliar with range extenders, and while charging infrastructure is growing, it still has a way to go. Additionally, although the gasoline range extender alleviates some worries about running out of power, it still relies partly on fossil fuel. The Hunter Reev is a stepping stone, not a fully 'green' solution. Yet for many, it's a welcome compromise that feels realistic in a country where EV infrastructure is just beginning to develop.What's clear is that the Changan Hunter Reev has introduced something entirely new to the Filipino market. It's a reminder that EVs aren't limited to small city cars or luxury sedans; they can also be rugged, reliable and hardworking pickups. With its thoughtful range-extending design, competitive price, and premium features, the Hunter Reev is an excellent choice for drivers who need a reliable truck and want to reduce their carbon footprint while embracing new technology.Other brands will surely follow, but for now, Changan leads as the innovator, paving the way for electric pickups on Philippine roads. For those who want to be part of this new chapter in automotive history — and own a truck that's as forward-thinking as it is functional — the Hunter Reev deserves serious consideration.