AS My Dream In A Shoebox (MDIAS) — the annual education campaign led by strategic marketing agency TeamAsia — celebrates its 16th year, the organization is evolving its mission to address the ever-changing needs of underprivileged Filipino children.

Moving beyond the provision of traditional school supplies, MDIAS is now focusing on equipping the youth with essential skills for the future, including English proficiency, effective communication and technological readiness.

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