BY taking an elegant series of steps, the vivo V40 Lite, the newest member of the V40 series, raises the bar on power efficiency with a battery that dances around the competition.

Customers rarely hear of a battery warranty that's four years long, but such is the case with the vivo V40 Lite.

In addition to its 5000 milliampere-hour battery and 80-watt fast charge feature, the V40 Lite is said to be the only phone in the Philippine market, by far, that has a four-year battery warranty benefit. This guarantees users that the phone's battery will maintain at least 80 percent of its maximum capacity for four years from the date of purchase.

If the battery performance drops below this threshold, customers are entitled to a complimentary replacement, ensuring continued optimal usage and longevity of the device. This is perfect for those whose primary concern is battery degradation over time.

Customers should take note, however, that this deal is exclusive to those who will preorder the vivo V40 Lite until Oct. 31, 2024 only.

Grooving with vivo in its showcase of smartphone innovations is actress and dancing queen Marian Rivera Gracia Dantes, who is welcomed as the brand's newest ambassador during the launch.

From unboxing her toy collection to dancing and sharing bits of her life online, the actress highlights how important a clear phone camera is to her as much as a battery that needs no frequent charging, considering her jam-packed schedule.

She reveals that her favorite feature of the vivo V40 Lite is its battery life, which lasts a long time without the need for bulky power banks. If it does run low, the actress explains that the device's fast charge technology allows her to recharge up to 80 percent in less than 30 minutes.

At the launch of V40 Lite at SM North, Dantes expresses gratitude to her fans, encouraging the crowd to explore the features of the phone while inviting them to take a group selfie as part of the vivo traditions for product launches.

Next, Abe Olandres of Yugatech introduces the features of the vivo V40 Lite. Olandres shares his amazement not only on its battery's capacity and charging capabilities but more so on vivo's battery health guarantee.

"The 50-month battery guarantee is something that we have not seen in the market in recent years. Imagine, your phone is already four years old and the battery can still be replaced," says Olandres.

The tech expert adds that a lot of people look at battery endurance as a main consideration when buying a phone without, of course, sacrificing other features. This leads Olandres to remark that the vivo V40 Lite is ideal for those who are always on the go and rely heavily on 5G such as students and professionals.

Olandres points out that during power interruptions and similar situations, users can count on the V40 Lite's long battery life.

True to its product launch traditions, vivo organizes activities for attendees to explore and win prizes. There are a photo booth, a video booth and other interactive stations that showcase the features of the V40 Lite. The La Salle Dance Co.-Street also adds fun and excitement at the event with a performance.

V40 Lite variants The V40 Lite 4G variant with 16-gigabyte (GB) random-access memory (RAM) + 256 GB read-only memory (ROM) with 8 GB extended RAM and up to 1 terabyte (TB) expandable storage can be purchased for only P13,999.

Meanwhile, the V40 Lite 5G is available in two variants. The first one has 16 GB RAM + 256 ROM with up to 1 TB expandable storage, priced P15,999.

For only P18,999, the other 5G variant has a 24 GB RAM + 512 GB ROM and up to 1 TB expandable storage.

Customers can grab the vivo V40 Lite through vivo's concept stores and kiosks nationwide.

Vivo is having a pre-order period from Oct. 19 to 31, 2024. Purchasing a preorder unit comes with a limited-edition vivo TWS 3e freebie that's worth P1,999; a P1,000 discount; and a free, limited-time-only vivo Care Plus VIP Card with a four-year battery warranty.