EXCITING news about Metro Cebu: SM Supermalls' highly anticipated premier lifestyle destination, SM J Mall, officially welcomed its first guests on Oct. 24, 2024. With its stunning design inspired by Japanese aesthetics, this dynamic hub in Mandaue City ushered in a new era of shopping and entertainment in the region.

The launch event was an exclusive affair that gave a select group of guests a sneak peek into SM J Mall's premium offerings. Held at the Mall Atrium, the well-attended event saw guests such as SM Prime Holdings Inc. Chairman of the Executive Committee Hans Sy and his family; Super Shopping Market Inc. Chairman Herbert Sy; SM Supermalls President Steven Tan; officials of the local government, led by Cebu Gov. Gwen Garcia; Mandaue City Mayor Glenn Bercede; Provincial Board Member Glenn Soco; and businessman Justin Uy.