THE Philippine Retailers Association (PRA) honored the winners of the 2024 Outstanding Filipino Retailers (OFR) Awards during a grand ceremony at Solaire Resort North. The event celebrated retailers who have excelled in sustainability, innovation, and leadership in the Philippine retail industry.

A key highlight of the night was the PRA President's Award, presented to Hans Sy, chairman of the Executive Committee of SM Prime Holdings, as the Retail Development Visionary. His leadership in building sustainable retail spaces has created new growth opportunities for Filipino retailers.

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