Globe AI-powered marketing tool gets innovation award

by The Manila Times

Sep 30, 2024 12:12 am

GLOBE bagged the 2024 Asean Innovation Business Platform (AIBP) Enterprise Innovation Award in the Data and AI category, becoming one of only two winners from the Philippines.

Globe's entry, the Next Best Offer (NBO) solution, an AI-powered machine learning engine, stood out among numerous submissions.

(From left) Globe Feel Valued Tribe Delivery and AI Lead Terence Gocheco, AI Campaigns Customer Life Cycle Management Planner Ria Roldan and analytics modelers Nina Telan and Rufino Sabado. CONTRIBUTED PHOTO

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