THE September Online Sale, organized by the Hotel Sales and Marketing Association (HSMA), is back with 85 hotels and resorts participating in the online travel fair this year. HSMA is the premier organization of hotel sales and marketing leaders in the country with members representing hospitality properties in Luzon, the Visayas and Mindanao.

What started in 2020 as a way to boost the hotel and hospitality industry during the pandemic has become the Philippines' biggest online travel sale, an anticipated annual event known for great deals and exciting offers.

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