Carla Isabelle Lopez Rubio, popularly known as Belle from 'BelleDoesMakeup,' has been the trusted go-to for the most prominent names in the Philippines since 2017. However, her journey in the beauty industry was anything but straightforward. It began during her years at an all-girls school, where she joined the theater group — not to perform, but to do hair and makeup for the actors. This early exposure sparked a passion that would eventually become her calling.

Despite her love for makeup, Belle first pursued a career in the corporate world after earning a degree in hotel and restaurant management. Over the next eight years, she held various roles, from junior barista to IT consultant. These experiences, while seemingly unrelated to makeup, were essential in shaping her strong work ethic and honing her ability to connect with clients. But throughout her corporate climb, her passion for makeup never faded. She stayed connected to the world of beauty through fashion magazines, makeup tutorials, and her idol, Charlotte Tilbury.