"The greatest marketers are artists, painting the imagination with bold strokes of innovation." - Jack Tan, CMO of OSL
Jack approaches marketing with an artist's eye, drawing inspiration from Steve Jobs. "Marketing is about being creative," Jack states. "It's not just about matching your competitors' efforts, but also about venturing into uncharted territories. The biggest enemy is your mind - we must constantly push beyond our perceived limitations."
Driving OSL's Marketing Future
As CMO, Jack envisions transforming OSL into a household name in the digital asset world. His strategy focuses to establish OSL as a trusted, innovative global leader. Central to this vision is the creation of a world-class marketing team, recognising that exceptional talent is the cornerstone of groundbreaking innovation.
Jack's approach emphasises fostering a high-density talent ecosystem where creativity and technology synergise to drive unprecedented marketing success. By leveraging cutting-edge technologies and data-driven strategies, he aims to craft marketing campaigns that deeply resonate with OSL's audience. This talent-centric, innovation-driven approach is poised to propel OSL's brand visibility and market position to new heights in the evolving digital asset landscape.
Kevin Cui, CEO of OSL, expressed: "We are thrilled to welcome Jack to the OSL family. His impressive track record in driving growth and innovation in the fintech sector, particularly his success at Futu, aligns perfectly with OSL's vision for global expansion. As we continue to pioneer in the space, Jack's leadership is crucial in communicating our value proposition externally and driving our next phase of growth."
About OSL, please visit: group.osl.com