Business > Sunday Business & IT
Rethink what you wear

I was recently watching a documentary about the environmental impact of fast-fashion clothing. I rarely shop for clothes, maybe once or twice a year as needed. Most of my clothes last for a very long time, as I am also peculiar about which brands I buy them from.

In the competitive nature of online selling, the fashion industry has evolved to cater to our desire for the latest trends at the lowest prices. This has given rise to fast fashion, characterized by rapid production and consumption cycles.