ZURICH — Swatch Group reported a steep fall in first-half sales and earnings on Monday as the world's biggest watchmaker struggled with weaker demand in China.

The Swiss-based maker of Tissot, Longines and Omega watches, as well as the eponymous plastic Swatch watches, said net sales at current exchange rates dropped 14.3 percent to 3.445 billion Swiss francs ($3.85 billion) in the six months to the end of June.

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