THIS year, bee pollen has become a trendy superfood, thanks to a wide range of potential benefits. Last year, sea moss led the superfood trends. Before that, it was turmeric.

Invariably, these newly celebrated superfoods are never new; they have long been consumed by non-Western cultures. The inadequate research on their nutritional composition and health attributes almost always leads to a list of exaggerated benefits, from preventing cancer to overall vitality and longevity. They become a fad for a few years and then often take a back seat to the next "superfood."

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