Focused on helping tourism and hospitality professionals to become better equipped to meet market challenges and build better relationships across the industry, the Hotel Sales and Marketing Association (HSMA) today announced the holding of the 2nd HSMA Sales and Marketing Summit on June 27 at the Manila Ballroom of the Manila Marriott Hotel.

Planned as a day-long event jam packed with talks, presentations and panel discussions relevant not only for hospitality marketing practitioners, but also industry insiders, owners and the academe, the summit's theme will be "Hospitality Unleashed: Breaking Boundaries and Creating Connections," and will feature reputable resource personalities from business, finance, media, and tourism who will be sharing valuable information on the latest marketing trends and industry best practices.

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