IN 1977, a vision grew from a newly founded, gravel-and-sand company, laying the foundation for what would become a leading force in the national building sector.

As the enterprise expanded into construction and property development, it became clear that its ultimate mission was to enable every Filipino to call a home of their own. Capitalizing on its growing real estate operations, the company aimed to turn these long-held dreams into reality. The focus shifted to serving hardworking kababayan (countrymen), particularly the overseas Filipinos, the nation's unsung heroes.