Trade education program sparks student interest in MICE industry

THE World Trade Center Metro Manila (WTCMM) offers interactive workshops and immersive experiences through its trade education program that introduces tourism students to diverse opportunities within the realm of exhibitions and events. These cover event planning, trade missions, technology integration and sustainability practices, among others.

The program aims to lead the way in nurturing the next wave of Meetings, Incentive Travel, Conferences, and Exhibitions (MICE) industry leaders, sparking interest and active participation in the vibrant world of business events, leveraging WTCMM's global stature as a symbol of economic advancement and a hub for international trade.