PRU Life UK ranked No. 1 in the life insurance industry in the Philippines, garnering the highest New Business Annual Premium Equivalent (NBAPE) as reflected in the recently released Insurance Commission report as of December 31.

The report showed that Pru Life UK achieved an impressive NBAPE of P10.54 billion for 2023, representing 11 percent growth. NBAPE served as the universally accepted performance metric, used to assess sales performances of the life insurance industry in the Philippines.

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