SECRETARY Alfredo Pascual is upbeat that the signing of the Internet Transactions Act (ITA) will further strengthen consumer protection measures of the Department and Trade Industry (DTI) against unfair trade practices done online.

"ITA is a landmark measure as it comes at a time when online selling and online buying is now our way of life. ... Under the law, the regulatory framework is set, and powers are provided to DTI that will allow the department to effectively protect consumers against unfair trade practices done online," Pascual said in a statement on Thursday.

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