GLOBAL cloud communication platform Infobip has launched Experiences, a set of predefined GenAI supporting use cases that helps brands empower customers and elevate their business results. Infobip is in the business of equipping companies with innovative customer communication tools and solutions, which now leverage the capabilities of Generative AI (GenAI).

Infobib Experiences is currently starting with a GenAI assistant, using ChatGPT technology to enhance customer interactions, aimed at enabling businesses to increase sales, save time, and ensure customer satisfaction. From a GenAI appointment booking service to an expanded list of use cases, Experiences allows virtual interactions to be personalized to make them resemble human interactions. By leveraging ChatGPT technology, it's possible to make communication more comprehensive and humanized. All messages are pre-filled by GenAI, and it is possible to choose the ideal style for each platform.

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