EVER since the Urus burst into the automotive scene in 2018, this super SUV became the fastest and best-selling Lamborghini of all time. In fact, just last year, the 20,000th Urus was produced, just four years after its market launch. Now in 2023, the Urus has evolved to become more powerful than ever. It's now called the Lamborghini Urus S, and it brings meaningful upgrades to the best-selling Lamborghini of all time.

Serving as a mid-cycle update of the super SUV, the 2024 Lamborghini Urus S sets itself apart through a redesigned front bumper with air vents that can be finished in gloss black or carbon fiber, while the new, sculpted hood feature new hood vents that signify that you're looking at the updated and more powerful Urus S. Moving toward the back, you'll see a subtly revised rear bumper with a matte black lower section with the quad exhausts poking through. Those said exhausts can either be finished in brushed steel (as standard), gloss black, matte black, or bright chrome.