MAZDA Philippines has now officially brought in the flagship of its range, the 2024 Mazda CX-90. As a follow up to the CX-60 unveiled last June, the CX-90 is part of Mazda's premium rear-wheel drive Large Product Group platform of its Skyactiv Scalable Architecture. Thus, this three-row premium SUV aims to compete with the likes of the Volvo XC90, Lexus RX, and BMW X5, but at price points that are equivalent to other mainstream three-row SUVs such as the Hyundai Palisade, Subaru Evoltis, and the upcoming Toyota Land Cruiser 250 (Prado).

From a styling perspective, the CX-90 continues the brand's evolved Kodo design language. Therefore, the CX-90's sheet metal is characterized by a lack of character lines — focusing instead on smooth surfaces for its interplay of light and shadow. The front end has that signature five-point Mazda grille that's flanked by adaptive matrix LED headlights with daytime running lights that pierce through the grille's brightwork. Equally striking slim LED taillights cut nearly through the middle of the tailgate to create a distinct identity at night.