HUNGRY Workhorse was the event chairman in the recently concluded CXNext Philippine Summit 2023 held at EDSA Shangri-La Plaza Hotel. The event brought together industry players in the customer experience space alongside end-users in the SME and enterprise segments. The event primarily focused on utilizing technologies that include artificial intelligence in producing the organization's blueprint as far as their customer experience (CX) strategy is concerned.

Before investing in technology, it is also imperative to understand the CX metrics that your organization is focusing on given the competitive landscape and how CX is the key differentiator that can make or break the organization's success. To effectively manage and enhance CX, organizations need to rely on a combination of the most crucial lagging and leading metrics. Again, before delving into technology investments, it is paramount to identify the right metrics.