VIBAL Foundation Inc., the corporate philanthropy arm of the Vibal Group, partnered with the Quezon City Public Library (QCPL) and the Schools Division Office of Quezon City (SDO-QC) to roll out "Kasama Ka!," a literacy and education inclusivity campaign that aimed to break down barriers related to reading and learning disabilities. It also aimed to unify the program with Vibal's long-standing initiatives such as the development of learning materials, in-service training for teachers and librarians and community-based activities for children, including storytelling, puppet shows, and arts and crafts.
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