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'Bagong Pilipinas' launched as new brand of leadership for PH

(UPDATE) PRESIDENT Ferdinand Marcos Jr.'s administration has launched the 'Bagong Pilipinas (New Philippines) campaign as its brand of governance and leadership, which is characterized 'by a principled, accountable and dependable government,' Malacañang said Saturday.

Presidential Communications Secretary Cheloy Garafil said that Marcos, through Executive Secretary Lucas Bersamin, issued Memorandum Circular 24 dated July 3, 2023.