IN today's fast-paced world, 'digital disruption' — referring to the rapid changes brought about by technology — has become a buzzword. From how we communicate to conducting business, digital disruption has revolutionized traditional models and created new opportunities for innovation and growth. In this article, I will share the concept, its impact and how businesses can embrace it to thrive in the digital age.

Digital disruption refers to the radical changes brought by digital technologies. It often involves emerging ones such as artificial intelligence, Blockchain, cloud computing, big data analytics and the Internet of Things, which are used to create new business models, products and services that challenge and redefine traditional ways of doing things.