TECH giant Intel with a brand value of $22.9 billion has barely retained its title as the world's most valuable semiconductor brand, marginally ahead of Taiwan-based TSMC with a brand value of $21.6 billion.

According to a new report from leading brand valuation consultancy Brand Finance, Intel has built a partially-consumer-facing brand based upon laptop and desktop computers in addition to server and industrial markets, while TSMC is substantially a business-to-business brand dedicated to manufacturing semiconductors for Apple, AMD, Nvidia and mobile devices.