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The Sunday Times Magazine > Filipino Champions
Rich Rodriguez honors Filipino spirit through Masaya store
By Carla Bianca Ravanes-Higham
Mar 19, 2023 12:05 am

THE THOUGHT JUNKIE

At the heart of Pine Ave. in Long Beach, California is a joyful store that is rich with color, unique products, and a culture that is inspired by Long Beach's urban and beach life as well as founder Rich Rodriguez's Filipino heritage.

'Filipino history, art, and culture have inspired the brand and the shop since the beginning and it is my way to honor the spirit of the Filipino people,' said Rich.

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