Globe and its subsidiary Electronic Commerce Philippines Inc. (ECPAY), together with leading supermarket chain Puregold, are ramping up the rollout of the Aling Puring app to uplift and digitalize micro, small, and medium-sized enterprises (MSMEs), especially sari-sari stores. The new mobile service offers Tindahan ni Aling Puring (TNAP) members a one-stop-shop for digital transactions such as cash-in, load, and bills payment. TNAP is Puregold's loyalty and membership program for resellers. Powered and developed by ECPay, the Aling Puring app enables MSMEs to keep up with the changing business landscape and thrive in a digital economy. The move supports the two companies' continuous efforts to be a partner of MSMEs in recovering from the pandemic. "Puregold has been a big part of sari-sari stores in building their businesses through the years. It is our advocacy to continuously support them in achieving their aspirations for themselves and their families. Sa lahat ng aming Ka-Asenso, nasa inyo ang panalo!" said Antonio Delos Santos 2nd, Puregold's Vice President for Operations.
