The brand recently signed-up GMA Sparkle artists as new and
returning endorsers.
The brand recently signed-up GMA Sparkle artists as new and returning endorsers.

Both the beauty and showbiz beats witnessed anew this week how and why a humble skin and personal care brand, built merely on a P5,000 investment, was able to rise to the top of the industry within a few short years and just keep going.

Yes, we're talking about the 14-year-old Beautéderm Corporation, which has penetrated markets beyond the Philippines.

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