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Pascual signs guidelines for PCIDA

TRADE Secretary Alfredo Pascual has signed the implementing rules and regulations (IRR) of the Philippine Creative Industries Development Act (PCIDA), the law that aims to transform the local creative industries that will help boost the country's economic recovery.

Pascual sees the signing of the IRR of PCIDA, or Republic Act 11904, as an important step toward harnessing the enormous potential of the Philippine creative industries.

Trade Secretary Alfredo Pascual. PHOTO BY JOHN RYAN BALDE