IT'S no secret that sunscreen is the single most imperative step in any skincare routine. Gone are the days when SPF protection is limited to beach trips and sun care. By now, it is common knowledge that sunscreen use is not only key to skin cancer prevention (which truly saves lives), but is also the best go-to product for anti-aging.

UV protection has therefore become a bare minimum requirement in skincare. Korean-inspired skincare brand, Hello Glow, knows this by heart. Having been the first local brand to champion third-party laboratory test certifications in all its SPF claims, in line with its goal to educate the Philippine market about the importance of transparency in product labeling and understanding skincare ingredients.