LEXUS has launched its new UX 300e, a significant evolution of the brand's first production battery electric vehicle (BEV) model. The updated UX 300e joins the new UX 200/250h announced earlier this year, with deliveries scheduled to begin in spring 2023.

Since the 2005 launch of the RX 400h, the world's first hybrid SUV, Lexus has been a pioneer of electrification in the luxury market. Based on the electrification vision 'Lexus Electrified' announced in 2019, Lexus aims to meet the diverse needs of global customers through a broad range of electrified vehicles, from hybrid electric vehicles or HEVs to plug-in hybrid electric vehicles of PHEVs and BEVs.