WITH strong consumer spending evident in retail, donning stylish outfits has definitely been back in season. The SM Store saw a resurgence in its fashion department with the lifting of community restrictions that drew more crowds in stores and malls. Moreover, demand for fashion items was spurred by the resumption of school and face-to-face classes and the return to office setup.

Dhinno Tiu, The SM Store executive vice president for Operations and Sales Support, said with the easing of community restrictions, The SM Store's fashion categories — including clothes, shoes, bags, accessories and beauty products — ended the second quarter on a high note, reaching 95 percent of pre-pandemic sales.