THE Philippines is a disaster-prone country owing to its geographic location. It lies along the Pacific Ocean's 'Ring of Fire' where a lot of earthquakes and volcanic eruptions occur. Its location in the Pacific Ocean is where storms originate and they would often pass through the country. All in all, these natural calamities bring substantial damage and loss of lives.

This poses a challenge to concerned parties and industries as the name of the game is to survive as these calamities are natural and there is nothing much that can be done but to cope.