TO further strengthen their efforts in educating children and families about online safety and digital citizenship, PLDT Inc. — through its PLDT Home unit — and Google have teamed up to scale the "Be Internet Awesome" initiative. Aimed at making the internet safer for Filipino children, the partnership underpins PLDT Group's commitment to customer-centricity and doing business responsibly.

"This collaboration reinforces our child protection advocacies and responsibility to keep online spaces safe for all," said Alfredo Panlilio, president and chief executive of PLDT and Smart Communications Inc. "As we strengthen customer-centricity, we not only find ways to simplify technology and elevate the quality of experience for customers of all ages, but also strive to put their safety and well-being in the way we design and develop our products and services."

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