Entertainment & Lifestyle > Entertainment
The story behind Last Song Bea's breakthrough

How does a new rock band create instant buzz and land on Spotify's editorial playlist barely three months after releasing its debut single? Last Song Bea makes for an interesting case study in do-it-yourself marketing and self-promotion.

The relatively new Pinoy pop/rock group boasts of seasoned musicians from diverse fields, including Richard Parcia (guitar/vocals), Xyrus Judan (bass), Donie Dico (lead guitar), Mark Bambico (drums), Nimrod Lacquian (keyboards/guitar), and Erwin Dimaculangan (guitar/vocals).