The Department of Trade and Industry (DTI), through its Consumer Protection Group, has renewed its partnership with the Ads Standard Council (ASC) to protect consumers from false, deceptive and misleading advertisements.

In a statement, DTI said that under the renewed agreement with the council, ASC shall continue the pre- and post-screening of advertising material content in line with Republic Act (RA) 7394 or the "Consumer Act of the Philippines" and the ASC Code of Standards and Ethics.

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