Since its launch in 1995, GMA Artist Center has produced some of the most luminous names in Philippine showbiz such as Alden Richards, Julie Anne San Jose, Barbie Forteza, and Ken Chan to name a few. This 2022, the Kapuso Network's triumphant talent management arm is determined to keep doing better than ever in discovering hidden stars and honing them until they sparkle brilliantly in the industry.

Sparkle is also the name GMAC has taken moving forward to reflect its ever energized mission to 'light a fun and exciting spark in the enter- tainment industry' amid the rapidly changing digital age.