The right mix of social media influencers

By George Vail Kabristante

Nov 06, 2021 9:33 am

It takes some genius and creativity to put together the right mix of social media sensations and influential movie stars to come together in making an event a phenomenal and humongous success despite the pandemic.

Caveat witnessed this first-hand when colleague from the Philippine Movie Press Club (PMPC) disc jockey Joey Sarmiento aka 'Pambansang Kuya Jay Machete' on Win Radio 91.5 FM keyed me on a hybrid virtual event that he coordinated.

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