An ingenious virtual launch

By Tessa Mauricio-Arriola

Nov 03, 2021 12:17 am

With virtual events now a common thing, launching products on the platform remains very challenging. With meetings and conferences easily perfected by the use of screen sharing functions for presentations, external microphones for louder audio and so on, enabling participants to experience any product that isn't digital in nature continues to be frustrating.

Much as food or beauty products can be sent in time for events, what about sizeable appliances?

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