Social media continues to rise and never has it been more popular than during this pandemic. In 2020, over 3.6 billion people used social media worldwid e, a number projected to increase to almost 4.41 billion in 2025.

When used properly, social media and virtual meetings can bring a lot of good to the accounting profession. It provides us with a channel through which we can communicate and consult with each other. Groups in Viber, Messenger, LinkedIn, Zoom, Google Meet and Microsoft Teams, among others, have enabled us to share information on certain issues, particularly those that were either controversial or significant or just popular.