DIGITAL financial services leader PayMaya won the gold for Best QR Code Payment Offering at the 2021 Future Digital Awards for Fintech and Payments. It is the only Philippine company that earned an award this year, joining the ranks of MasterCard's Finicity, PayTM Payments Bank, DBS and Experian. Organized by Juniper Research, PayMaya was recognized for its role in driving quick response (QR) payment adoption across consumers; micro, small, and medium enterprises; and large companies in the Philippines through trailblazing platform innovations. The Future Digital Awards 2021 for Fintech and Payments recognizes 'challengers and disruptors,' who have made 'outstanding contributions to their industry and are positioned to make a significant impact in the future.' 'We are very appreciative of this recognition. It is a tribute to the relentless efforts of our PayMaya team in building a world-class payment solution that is now embedded in everyday transactions of Filipinos. Our dual approach of enabling both consumers and enterprises has made PayMaya QR a growth engine for digital payments adoption in the Philippines,' said Shailesh Baidwan, PayMaya president. The PayMaya QR code, launched in 2017, has evolved from being a static, stand-alone payments acceptance solution to a dynamic and interoperable payment channel for PayMaya's over 38 million registered consumer customers and hundreds of thousands of merchants. For consumers, the PayMaya QR code now serves as a quick way to send and receive funds from either one PayMaya account to another or from one PayMaya account to another financial institution. In 2019, PayMaya became the first fintech to adopt QR Ph for consumer accounts, the national standard implemented by the Bangko Sentral ng Pilipinas. Meanwhile, for enterprises ranging from small merchants like sari-sari stores to large corporates, the PayMaya QR has made it easier for them to accept digital payments through their website, social media page, physical stores, and other face-to-face fulfillment points such as deliveries. Casual sellers and MSMEs can accept QR payments through the PayMaya consumer app and PayMaya Negosyo app--a business-in-a-box solution launched by the company in 2020 that also allows MSMEs to get their payment QR code in less than 24 hours.